We operate in a constantly changing world, and sales methods adapt to new situations and customer needs. Communication gives us the tools and channels to deliver our messages. How do we want to be perceived? Is our message clear and concise? Do we capture our audience’s attention? The current situation demands the use of tools that help us reach our customers in the most direct way. Every organization’s goal is clear: to ensure that their messages impact their buyer personas . How? By using the right tools.
We’re not going to reinvent
The wheel for you—everything’s been invented—but you have to know how to capture the trends that help you improve. We’re bringing phone number library you a few, because there are many compelling reasons to use video marketing in your communication campaigns. Taking advantage of the trend in times of change The situation we’ve experienced in recent months has greatly boosted video consumption . Although we’re gradually leaving our homes and engaging in more activities outside the online world, we’ve grown accustomed to enjoying leisure time at home.
And video is the big winner in
The entertainment battle. But entertainment isn’t the only function of video. Multiple studies in Communication Theory demonstrate the form a competent team importance of moving images in retaining information. A few well-chosen images, in the right order and with the right words, can say much more than a 1,000-word text. In 2020, internet users watched an average of 47 minutes of video per person per day. This time is spent on both entertainment and education and brand monitoring. It’s clear that video is one of the most popular formats.
Consumption of audiovisual content
Increases every year, and companies are increasingly turning to video marketing for their content strategies. Need more reasons to country list incorporate video marketing into your business? Here are a few that will definitely convince you. 1. The data corroborate it Without a doubt, video has become one of the most consumed formats , and the data confirms this: 90% of social media users watch videos , 82% of internet traffic is captured by video, and we retain 95% of the information presented to us in this format, compared to 10% when presented in written form. 54% of consumers.